Kevin Butler at Sony 2010 E3, make it happen Sony

Scene: Kevin Butler at E3 2010 with 80s hair metal wig.

Sony is in the business of entertainment. Why not entertain the press and public to the comedic stylings of the Director of Rumor Confirmation, Kevin Butler. With Sony’s new ad campaign, it would be a disappointment to Sony fanboys for Butler not to replace Jack Tretton as host.

It would certainly be fitting from the type of person Butler portrays in Sony’s ads. Butler already spearheaded a new Sony campaign and continues to do so. Why not let him spearhead everyone at E3?

From what I have been reading around on forums and the PSblog, the reception from Sony’s new ads are great. It hasn’t been long since we’ve heard cries shouting WTF at Sony’s marketing. Sony’s attempt at viral marketing with obscure ads and commercials were a failure. However, the Sony commercials I saw today that aired during the 2009 MLB playoffs featuring ‘Kevin Bulter’ were excellent. I was so surprised to see Sony ads under such a large spotlight in which Sony showed off a new Ratchet and Clank Future: A Crack in Time and GranTurismo PSP ads.

Kevin Butler has been on a roll with Sony ads thus far. If Butler becomes the bearer of bad news, expect his persona to be tainted forever by fanboys on neoGAF and the net. Butler is basically a God right now to every Sony fan. He is the protector and bearer of the PlayStation brand and it’s hilarious.

Anyways, this little blurb serves to get everyone talking about Kevin Butler at E3 2010.